It’s pretty unusual to talk about the environment which exists behind the scenes. But it’s probably the best way to learn more of what we normally see on magazines and even in the internet.
Making a career in the cinema or in the music world means to make a business and a profit in the Hollywood star system. There is a business behind actors and singers, but also behind models and artists of all kinds and this business works like an invisible net: this is the star system. It’s the largest industry in the world, developing each year through maximizing capitals and creating systems of production.
The system of production is to the star system a tool for controlling any financial risk. Probably the question is “where does the star system in Hollywood come from?”.
Old and new star system
As Hollywood began to play a bigger role in the movie industry, most studios (Dixon, Fox, Warner Bros and more) and artists went to live and work there, making Hollywood the center of this industry. The old and first star system (from 20s up to 50s) collapsed and a new one came to be established in its place.
The old system worked pretty like a factory, being America the heart of the international movie production with a movie per week produced. Where there is money it’s also likely to find something wrong or illegal, so a few important legal cases changed the things in the business and in the 40s until it collapsed. Also social changes contributed to the end of the old system: the suburbanization of the American cities which brought people away from city theaters, the baby boom which oriented people’s attention on different topics.
Wind of change: the new era
These social changes meant different targets in people’s life: baby care, practicing sport, trips with the family, new hobbies. These ones represented and still are a real wind of change, where most people decide to dedicate their free time to new things: games are the first form of entertainment that people look for.
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