FORGET THE GIMMICKS AND REALLY… LEARN HOW TO BE A GOOD SPEAKER Learn how to convey your message with confidence, poise and persuasiveness
Mahatma Ghandi, Winston Churchill, John F. Kennedy, Ronald Reagan, and Barack Obama aren’t merely famous speakers, they’re great communicators. The art of public speaking is more than making eye contact, speaking clearly and “imagining your audience in their boxers.”
In his new book, The 7 Principles of Public Speaking, Richard Zeoli emphasizes that “public speaking is not limited to important presentations before audiences of thousands. Rather, it encompasses the art and practice of communicating ideas effectively, and this is a skill that can benefit people every day in their dealings with co-workers, friends, clients, and even their own children.”
Zeoli is the founder of RZC Impact Executive Communications Training. He is an accomplished speaker and trainer, and has advised Members of Congress and gubernatorial and US Senate Candidates on effective messaging and communication as well as executives from Fortune 500 companies. Zeoli routinely provides insight and analysis on the speaking styles of well-known politicians and celebrities.
While most books on public speaking are filled with gimmicks and how-to tricks of the trade, Zeoli’s book captures the essence of a principles-based approach to communication. After years of studying what makes a speaker unique and memorable, Zeoli examines seven common principles in his book:
• Stop thinking of public speaking as a formal venture
• Connect with your audience
• Focus on your listeners
• Get over your mistakes quickly
• Practice makes good
• Visualize yourself giving a fantastic speech
• Be a storyteller not a preacher
Unlike the myriad how-to books, The 7 Principles of Public Speaking is a unique guide which walks readers through the underlying principles of successful communication. Not only does the book offer step-by-step instructions and practical application tips, but it also includes a workbook to help you discover the source of your fears and to teach you how to address them.
“You have within you the tools necessary to achieve greatness and bring increased prosperity, joy, peace, and love into your life and into the lives of those around you,” says Zeoli “Yes, effective communication can and will help you achieve success, and these seven principles will be the key that unlocks the great potential inside you. Good luck, and enjoy the ride.”
Richard Zeoli is the founder and president of RZC Impact, a pioneering communications firm specializing in executive-level communication coaching and strategic messaging. He has offered communications, political, and current events commentary as a frequent guest on national television and radio including CNN, C-SPAN, ABC Nightline and MSN-NBC and has been interviewed by major publications including the New York Times, the Washington Post and Business Week. Zeoli is also a Visiting Associate at the Eagleton Institute of Politics at Rutgers University in New Jersey.
The 7 Principles of Public Speaking is available at select Barnes and Noble stores as well as on www.amazon.com and www.barnesandnoble.com.
Additional information can be found at http://www.7principlesofspeaking.com/
