The SOC Exchange gives job seekers online marketing tools to rise above the competition
TheSOCExchange.com, an e-commerce site that allows the sale of unlimited items online for a flat subscription fee of $1 per month without collecting any commissions or listing fees, today launched a career portal that leverages the online marketing tools the platform offers to its sellers for use by job seekers to market their skills and expertise.
The SOC (pronounced “sock”) Exchange’s career portal allows resumes to be posted and jobs to be searched for free but also offers a collection of easy-to-use digital marketing tools like blogs, RSS feeds and an email campaign manager, along with a customizable website and URL that job seekers can use to build an online presence and catch the attention of prospective employers, all for $1 per month or $10 per year. For the same price, companies are given access to all marketing tools to define corporate identity, stay in touch with promising candidates, search resumes and post an unlimited number of jobs.
“With the US unemployment rate at 8.1 percent and rising, competition for jobs is only going to get fiercer,” said The SOC Exchange founder, Franco Lagudi. “Landing a job in this market, whether you want a full-time job or you are an entrepreneur, is like making a sale — you have to market yourself so that the right people know you’re out there and then convince them you are the right choice. The online marketing tools built into our platform are designed to help people sell product and they’ll work for job seekers who want to sell themselves.”
Franco offers the following tips on how to use online marketing to find a job:
1. Build a network: Your best advocates will be your family, friends and
contacts so they all need to know that you're looking for work. With
the proliferation of online social media tools, it is now easy to
communicate with large groups of friends and to make new contacts
online.
2. Build a web page: Not all your contacts will know how good you are at
what you do, so it's important to tell them and have an easily
accessible web presence allowing people to get more knowledge about
what makes you great.
3. Communicate with your network: People will refer the first qualified
person that pops into their head so remind them regularly that you are
looking. The best way to stay top of mind is to maintain a steady flow
of communication without seeming desperate or annoying your friends.
Ask them to follow your blog or your email newsletters, create content
that might be interesting to them and artfully weave in ways to talk
about your search, how it is progressing and what your workplace
accomplishments have been. That way, you can get them to keep coming
back to your 'SOC site' so you will be the first person they think of
when they hear about an opportunity.
4. Keep learning: Continue to look for ways that you can become better at
what you do. If that means figuring out what Twitter is all about or
reading journals that cover your industry, stay on top of the game and
build out your expertise and capabilities. Express the things you are
learning with your online communications tools.
5. Get recommended and recommend others: You never know where that next
lead is going to come from so do your best to help others in their
searches and they may repay the favor. If you know of any other people
who are looking for work and you come across an opportunity that is not
right for you but could be for them, pass it along! Chances are they
will do the same.
About TheSOCExchange.com
TheSOCExchange.com is an e-commerce site founded in 2008 that allows the online sale of an unlimited number of goods for a flat subscription fee of $1 per month or $10 per year. The site collects no additional commission or listing fees and provides each seller with their own webstore, customized URL and a collection of online marketing tools to maximize sales. TheSOCExchange.com also offers portals for careers, auto and real estate. For more information, please visit TheSOCExchange.com.
Source: The SOC Exchange
Web Site: http://www.thesocexchange.com/
